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Management Team

Michael Krasenti

CEO

Michael holds a BA in Business Administration and Information Systems and an MBA with a specialization in Real Estate. He is married with three children and lives in Kfar Saba.

Eyal Eaton

Chief Financial Officer

A CPA by profession, Eyal holds a BA in Business Administration and an MA in law. He previously served as Finance Manager at Applicure Technologies, a public company traded on the Tel Aviv Stock Exchange and also served as a manager in Deloitte Israel.

Ran Elisha

Vice President

Ran has held a number of positions throughout his career including Assets Manager of numerous companies, VP of Marketing and Sales at a residential project development company and Manager of Business Development at Sonol. He is married with three children and lives in Tel Mond.

Shai-Lee Tresser Neuhaus

VP of Marketing

Shai-Lee is responsible for managing all of the company’s marketing activities including branding, advertising, public relations and managing the company’s sales and service center. In the past, Shai-Lee managed marketing at Strauss-Elite’s Max Brenner, planning and supervision at Amdocs and contract management and business development at Israel Aerospace Industries. Shai-Lee holds an MBA and is a lawyer by profession.

Avi Koren

Legal Counselor

Avi holds a Bachelor of Laws as well as a BA in Business Administration and an MBA. He has been a member of the Israel Bar Association since 2010. For the past 5 years, Avi served as the legal advisor for Shlomo Real Estate, a bond company whose securities are traded on the Tel Aviv Stock Exchange. Avi is married with two children.